Real Madrid Named the Most Valuable Football Brand in the World

Real Madrid Named the Most Valuable Football Brand in the World

real madrid

According to the newly released ranking, Real Madrid are the most valuable football entity in the world, topping fellow Spanish giants Barcelona and English Premier League side Manchester United.

Real Madrid have won the title for the third year in a row, and they are one of five teams worth more than one billion euros.

Six English teams made the top ten in a survey conducted by Brand Finance called Football 50 2021.

Los Blancos’ consistent participation and success in the European Champions League has been cited as a crucial component in their brand’s worth. They have been among Betway online betting favourites for the last eight years both domestically and continentally.

“They [Real Madrid] have been able to consistently assure Champions League qualification year after year,” read the Brand Finance report.

“This constant income flow and the status of the Champions League have played a central role in the general success of the club.”

The ranking of the most valuable clubs in World Football

Real Madrid (Spain) 1,276m euros

Los Blancos remain a globally recognized brand that has won four Champions Leagues since 2014.

Barcelona (Spain) 1,266m euros

Barcelona’s spiralling debt and massive expenses, which are mostly the result of unsustainable transfer prices and wages that haven’t translated into substantial on-field success in recent seasons, are a significant burden. 

Manchester United (England) 1,130m euros

Manchester United’s value has grown at a slower rate than any of the other football teams on this list over the previous five years. Each year, the Glazer family profits, and the European Super League scandal has sparked a new wave of fan demonstrations against the American owners.

Manchester City (England) 1,118m euros

In recent seasons, Manchester City has dominated English football. Sheikh Mansour’s massive investment has completely transformed the club, with success on the field leading to a stronger presence and worldwide brand off it. The losing UCL finalists were heavy favourites with Betway to win this season’s title.

Bayern Munich (Germany) 1,068m euros

Bayern Munich continues to dominate the German domestic scene, and in 2020, they made Champions League history by being the first side to win every game in the campaign on their way to winning the trophy.

Liverpool (England) 973m euros

Liverpool has struggled financially as a result of the coronavirus outbreak, but their total value has increased significantly in the past 5 years. That has coincided with Jurgen Klopp’s tenure as manager and the huge commercial boom that has resulted from his on-field efforts.

PSG (France) 887m euros

Since 2011, Paris Saint-Germain has grown to become one of the established European elite clubs, with their worth appreciating by more than 200 percent in the last half-decade alone. They are regarded as one of the world’s most trendy and marketable clubs.

Chelsea (England) 769m euros

Following fears that Roman Abramovich’s interest in Chelsea was waning, especially when he departed the UK in 2018 due visa renewal problems, he looks to be completely involved in the club once again.

Tottenham (England) 723m euros

Spurs have been constantly qualifying for the European Champions League, and were losing finalists in 2019 when they lost to Liverpool. Having finished outside top four, and afraid of losing talisman Harry Kane, Betway fans can bet on where they see Spurs finishing in the coming season.

Arsenal (England) 675m euros

Arsenal has been owned by the Kroenke family since 2011, and the club’s value has more than doubled since then. However, the rate of growth has slowed in recent years, maybe due to a general lack of success on the field.